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nDesk

Use case · Marketing

Capture intent from every campaign landing page

A campaign that drives a thousand clicks and a form with a single-digit fill rate is losing most of the conversation. The assistant sits on the landing page itself, answers the objection that was stopping someone from filling out the form, and captures the lead either way.

What it looks like today

Before the assistant is on the page, this is what the team is actually dealing with.

  • The median landing page converts under 7% of visitors, and for SaaS and tech pages specifically it's closer to 4% (Unbounce, Q4 2024, 41,000 pages analyzed).

  • Half of marketers report a landing page conversion rate of 10% or lower (Databox survey of practicing marketers).

  • A visitor with a real question — about price, setup, or fit — has no way to ask one without leaving the page or hunting for a contact form.

What changes

The same assistant, doing the specific job marketing needs.

Answers the objection, live

Whatever's stopping the click-through — price, setup time, a specific integration — gets answered in the chat instead of losing the visitor to a closed tab.

Captures leads that don't convert on the form

A conversation that doesn't end in a form fill still ends with an email address and a transcript, synced to your CRM.

Reports what's actually being asked

Every campaign's transcripts roll up into one view, so the team sees the objection pattern instead of guessing at it in a retro.

  • Median landing page conversion rate

    6.6%

    3.8% for SaaS and tech pages specifically — Unbounce, Q4 2024, 41,000 pages analyzed.

  • Marketers reporting 10% conversion or lower

    ~50%

    Databox survey of practicing marketers.

  • Reported lift from adding live chat

    Up to 20%

    Seen in published retailer case studies — a realistic range varies by page, traffic and offer.

What a visitor actually asks

A real example of the kind of question the assistant handles on its own.

Q

Does this work with our existing HubSpot forms, or do we have to replace them?

It works alongside them — the widget doesn't touch your existing forms. Every chat conversation logs to the same HubSpot contact as a timeline event, so a lead that chats and a lead that fills out the form both land in the same place.

See it running on your own site

Seven days free, no card, and nothing to migrate. Point it at what marketing already relies on and see what it answers.